After undergoing heart surgery, Luis Saldaña, founder of Betoven, decided to start a business where love is unconditional. In a small workspace, he began manufacturing beds, clothes, and accessories for the most loved ones in the home.  

Soon, the high-quality and well-designed products caught the attention of large chains, supermarkets, and pet shops both nationally and internationally.Betoven is a brand that creates a comfortable and fun space for pets, fitting seamlessly into home decor and fulfilling the primary goal of making life and coexistence easier for humans and pets. In 2009, Maria Jose Saldaña took over as manager of the company.  

She invested in a new factory, expanding the product portfolio and adapting a cosmetics factory for developing perfumes, shampoos, soaps, tooth cleaners, and more products for daily pet care.The company directly supports 30 Ecuadorian families who work for it and holds international certifications from NBC Universal Audit, Smeta Two Pillars, and GMP Certification. 

OUR BRANDS

INSPIRATION

Inspiration Ecuador, a country straddling the equator, is celebrated for its diverse landscape, which includes the Amazon jungle, Andean highlands, and the wildlife-rich Galápagos Islands. ‘Cuatro mundos en un solo lugar’ (Four worlds in one place) is the theme of our collection set to debut at Global 2024.  

This collection is inspired by the varied nature and animals of Ecuador and aims to bring the essence of its natural beauty into the homes of pet owners.  

Our products — ranging from beds to clothing for pets — are not only designed to resonate with Ecuador’s vibrant fauna and landscapes but are also crafted from high-quality materials. These materials ensure comfort, elegance, and ease of use and cleaning for pets. By blending exceptional design with outstanding quality, we offer pet owners a way to celebrate Ecuador’s rich biodiversity in their everyday lives. 

She invested in a new factory, expanding the product portfolio and adapting a cosmetics factory for developing perfumes, shampoos, soaps, tooth cleaners, and more products for daily pet care.The company directly supports 30 Ecuadorian families who work for it and holds international certifications from NBC Universal Audit, Smeta Two Pillars, and GMP Certification. 

OTHER PRINTS

CONTACT US

    CHECK OUR CATALOG

    Cuenca – Ecuador

    Email: productosbetovengerencia@gmail.com

    Phone: 0593-984303431

    whatsapp: 0593/984303431